Although Autumn doesn’t technically begin until September 22nd, most fashion-focused people consider the beginning of September to be the unofficial start-point of the fall-fashion season. We have a list of some key trends for the upcoming season to keep you in style!

Pantone London Colours 2017

Pantone Colour Palette for London, Fall 2017

The colour palette for this season is cooler than the typical autumn fare. The bright pops of colour in Royal Lilac and Flame Scarlet add interest, and Primrose Pink, Copper Tan, and Blue Bell give a delicate touch. Toast, Otter, Lemon Curry, and Golden Olive round of the palette with a warm, brown/gold-base.


Double Denim

We’ve already written about how much we love denim, and this season the trend is all denim, all the time. Brands like Dior, Calvin Klein, and Stella McCartney debuted several double-denim looks in their pre-fall collections this year, and Pantone has highlighted a classic denim-navy as one of the colours of the season.

Dior, Calvin Klein, Stella McCartney

Powder Blue

Pantone ‘Blue Bell’ is one of the colours of the season for fall. One notable brand using this shade is Céline, who debuted monochromatic looks in Blue-Bell in both their pre-fall, and fall ready-to-wear collections. Some other labels include Roksanda, Ilincic, Versace, and Valentino.

Mustard Yellow

As always, mustard makes a return for the fall season. This year the key shade is ‘lemon curry’.

1. Curet fashion eyewear
2. Pherrarell padlock bag
3. Projekt Samsen3D Printed eyewear
4. Pherrarel women’s tote
5. Desiree Lupi rucksack

Pantone Lemon Curry


Creative knitwear is always an autumn classic. Brands have been experimenting with the proportions of some knit pieces, making an oversized cape or sweater-dress the statement piece of an outfit, and imbuing a touch of the Danish Hygge to fall fashion.


Comfort is key as the weather gets cooler, and nothing brings the on-trend factor to warmth like athleticwear. The hip tracksuit, a staple of the athleisure trend, is still going strong. Consider making your sportswear look all black for an extra on trend, health-goth look.

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